CGI Products

KIGAPA
Interior Hardwares
Visualization Packages

Brands: KIGAPA
Producer/A.D: Son Lai
Visual artists: Anh Dang, Tuong Nguyen

KIGAPA, standing for Kim Gia Pham Joint Stock Company, is a titan in the Vietnamese interior hardware industry, offering an extensive array of products that cater to the nuanced needs of interior accessory stores, door and cabinet manufacturers, and discerning homeowners across Vietnam.The company’s two flagship brands, Ivan Vietnam and Vickini Vietnam, have become synonymous with innovation and excellence.
The collaboration between KIGAPA and GOKU Media marks a fusion of craftsmanship and digital artistry. GOKU Media helped to bring KIGAPA’s vision to life through stunning CGI images and videos. From television commercials (TVCs) that capture the essence of Ivan and Vickini’s products to 3D installation instructions that guide users with clarity, GOKU Media’s contributions have been pivotal in enhancing KIGAPA’s marketing narrative

2020 - 2022

CGI Products
Demo Reel

GOKU Media’s CGI Product Video is a powerful tool that allows brands to effectively showcase their products to customers by demonstrating how they work and providing step-by-step instructions for installation. This cutting-edge video technology has become increasingly important in the marketing world, offering several key benefits to brands: Product Understanding, Installation Guidance, Improved User Experience, Reduced Support Inquiries, Global Reach, Competitive Advantage.

CGI Products
Demo Reel

Commercial Videos

The overarching KIGAPA commercial ties together the entire product range, showing a series of vignettes from homes to commercial spaces. Each scene demonstrates the functionality and aesthetic appeal of KIGAPA’s hardware solutions, positioning them as the backbone of any well-designed space.
These commercials are designed to be visually engaging while providing clear information on the functionality and benefits of KIGAPA’s product lines, ensuring that customers can make informed decisions about their interior hardware needs.

Vickini’s Glass Accessories
Commercial Video

Ivan’s Kitchen Accessories
Commercial Video

Vickini’s Door Accessories
Commercial Video

Product Explainer Videos

The overarching explainer video for KIGAPA presents a holistic view of the brand’s diverse product range. It uses a mix of animation styles to depict different scenarios where KIGAPA’s products shine, from bustling commercial environments to tranquil residential spaces. The video details the rigorous testing each product undergoes, assuring customers of the quality and reliability that KIGAPA stands for.

Product Installation Videos

The overarching explainer video for KIGAPA presents a holistic view of the brand’s diverse product range. It uses a mix of animation styles to depict different scenarios where KIGAPA’s products shine, from bustling commercial environments to tranquil residential spaces. The video details the rigorous testing each product undergoes, assuring customers of the quality and reliability that KIGAPA stands for.

Still Images

The overarching explainer video for KIGAPA presents a holistic view of the brand’s diverse product range. It uses a mix of animation styles to depict different scenarios where KIGAPA’s products shine, from bustling commercial environments to tranquil residential spaces. The video details the rigorous testing each product undergoes, assuring customers of the quality and reliability that KIGAPA stands for.

Project Summary

Direction

Our in-house Creative Team spearheaded the film’s direction, shaping the tempo and essence of the project.



3D Modeling

Our modeling services offer unparalleled creativity, precision, and versatility, empowering clients to bring their visions to life and achieve their goals with confidence.


3D Animation

We breathe life into our projects by animating a variety of elements in 3D, including objects, cameras, characters, particles, lights, and more.


Shading

We developed custom textures and materials using cutting-edge Physically Based Rendering shader techniques.


Rendering

We rendered this project using Octane Render Cloud, scaling up to hundreds of servers for timely delivery. These servers were specifically configured and optimized for Octane Render.


Compositing

Our team expertly blends visual elements, applies effects, and adds motion graphics to create stunning compositions. From enhancing footage to creating seamless transitions, we elevate every project with precision and creativity.


Video Editing, Sfx, Music Sourcing

We spearheaded the editing for this project, ensuring the film's pace matched the director's vision. Additionally, we curated sound design and background music from reputable sources, complete with full licensing.


Delivery

We provided all the necessary files for the project's deployment, ensuring they were in the required ratios and codecs as specified by the client.


Credits

Brands: KIGAPA
Studio: GOKU Media

Producer & Director: Son Lai
3D Modeling: Cuong Nguyen
3D Animation: Son Lai, Anh Dang, Tuong Nguyen
Shading / Lighting / Compositing: Son Lai, Anh Dang, Tuong Nguyen
Video Editing / SFX / Music Sourcing: Son Lai